Music and Advertising

If we look at TV commercials and Facebook video ads, there is one thing they have in common: a great soundtrack. Marketers know that images have to be complemented by the right music. The process of selecting a song depends on a series of factors. Good advertising not only shows a product, but also has […]

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The Best Ways to Listen to Music

If you are a music buff, then the chances are that you have spent a relatively significant amount of money on speakers and headphones over the years. Audiophiles could argue for hours over the difference between a gramophone record, a Digitally remastered CD and a digital file streamed from a service such as Spotify or […]

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